Art To Frames is a custom framing site, with a very flexible interface where customers can order frames, design mats, and turn simple digital images into complete works of art ready to hang on their walls.  They asked for a video  to explain, demonstrate, and promote this new interface.  The challenge, of course, is that because you can place your images anywhere on the page, and each step builds on the previous one, the whole video had to be done in one continuous  shot.